Drip is a marketing automation platform built for Ecommerce - utilizing email, SMS and tight 3rd-party integrations to help businesses drive revenue. Drip gathers and organizes customer data, then enables Ecommerce retailers to use that data to make personalized omnichannel customer journeys at scale.
The Stamped x Drip integration allows you to create automation emails to target specific customer groups based on their recent user-content submission, such as sending thank you emails for positive reviews and apology emails for negative reviews, or their recent loyalty activity, such as points balance emails and program tier emails. It's also possible to include the customer's balance rewards points, referral link, or customer birthdate as a section in your email template, to be used in campaigns.
Review requests (be it email or SMS) should be delivered at the right time to your customers. If you are included them in a post-purchase flow in Drip, ensure that you have set an appropriate buffer time to send the review request email so the customer sees value and experiences the product before writing their review.
Starting a referral program is the quickest way to implement loyalty. As it drives direct sales, you can measure the ROI quickly. Embedded referral codes in multiple emails makes it more likely for customers to remember and action on the referral program.
A re-engagement campaign is a series of communications sent to customers when they haven’t interacted with your brand in a while. Sharing that loyalty program points are expiring or a special discount incentivizes customers to make a purchase before they expire.